Music Magazine Essay Writing
My essay is on an article taken from a music magazine called big Cheese, the title of the article is Mouth For War, and talks about how the southern England band started, it tells us there story of there up and downs on there journey to becoming the successful band they are today . The article was written by a man called Bruce
Turnbull, wear he gathered his
recourses from interviews and background information on the group. I will analyse this article by reviewing different terms and aspects of media forms and conventions. I will start by analysing the institutions.
This product was produced by Bruce
Turnbull who is an independent writer and himself and his writing is not very well known, in the past he has only produced a few small pieces witch have been chosen to be used in magazines and newspapers. He has researched and analysed the group taking parts from there past and present history of being in the band and mixing this with interviews and quotes he has found from past interviews. The article appeals to a small institution because of the band not being well known and the way this article has been written and the words a formation would appeal to an older teenage group of about 19 and above. The magazine itself is not a global magazine so the article would only been seen by a small collection of people who do buy the magazine, this would only be a small range. The article itself is not to dissimilar to those found in competitors magazine such as
NME and
Karrang, so when writing the article Bruce
Turnbull has to ensure he has a different feel and look towards things other wise not many people would be intrigued to read it.
Another form and convention is the audience of the article, as I said above the way it is written and formatted it would be aimed more to the older generation because it
doesn’t use quirky humour or play on words, instead it’s very formal and informative. ‘Steve is adamant that he feels drawn towards the contrary’ this quote is taken from the text and shows the level of intelligence and use of proper language mainly used when aimed at an older group of people. Behind the text there is also a picture of the group stood over the text as if there looking down towards it this could signify that the photograph is also very plain and gloomy the connotation of this photograph shows it does not use any humour to link with the text insuring it’s aimed at the correct generation, this is a type of signifier because it something that stands for something else.
Within this magazine article there are different people being represented, first of there’s the band, these are being represented by the writer helping to promote the group and help rise awareness of them, this is done by talking about there latest songs, albums and tours. The writer makes this possible by using personality sketches and personal experiences. The writer also thinks about the different gender and races that could either be offended or this article would appeal to. They think about people’s lifestyle because this could determine weather or not people would have a long time to read the article or would prefer the article to be short and snappy, keeping it brief so they can just glimpse through it. The other person being represented by this text is the music world of pop rock, this lets people read about the significance of that kind of music and how it’s seen and represented. Rock pop has different values and meanings behind it, for instant this band Mouth for War have hidden meanings within there songs and lyrics, they say they try to put across the idea of evil and suffering that the world is forced to battle against. They hope this among there music will reach people of different ages, genders and race. The group do not come across as being a stereotypical rock band, they all started off as working class teenagers with a love for music then after taking there first gig things just arose from there. They have a very hard and protective attitude; this is shown not only by the text within the article but of the photograph. They do not have very close body language and are stood with distance between them; this could show a very self-conscious, moody attitude and this could be perceived as a stereotypical rock band. The promoter of this band hopes that the songs and role model of the band members will give of a positive influence to people, this is told though confessions. They try to show that even though this band lives the lifestyle of luxury they can still relate to us ‘regular’ people because they are just like us behind all the fame and fortune.
In my conclusion of this article all the different forms of institutions, audiences and forms of conventions all apply and work together to help promote the article making it successful in attracting its audiences. They indulge in relating to peoples everyday life, by doing this people feel they are part of the article and that the writer and producer is actually talking to them on there own level instead of waffling on in some form of a textual analysis of a band in witch no one understands so they do not bother to read it. Another good way in witch the producer of this article has made it successful is by linking the text in with a photograph of the band, they have used a very good use of connotation to help link the text to the photograph giving it more meaning instead of just looking like they have randomly stuck a photograph in for the fun of it. I believe this article has been successful in fulfilling its demands; it’s informative but at the same times not just a sheet with facts of the band on it, this both intrigues the reader as well as selling the band to them hoping maybe from this they will gain more fans or consumers.
When i
received my essay back i got some very useful comments and reviews. over all i got high level 3 for my
writing showing i am up in the B grade, this shows me that my writing was at a significant level and that i
achieved my aims of following the mark band 3. My teacher commented on how my
analysing was
proficient and how i used media
technology effectively when
analysing text and photos. My targets for my next
piece of
writing will be to further references to colour connotations, values and
ideologies.